Tuesday, 9 April 2013
Wes Anderson and Roman Coppola's Prada Candy L'Eau And A Look Behind The Scenes.
Posted on 15:00 by Unknown
To promote Prada's latest fragrance, Candy de L'Eau, Directors Wes Andersen and Roman Coppola have created a real tale told in three online episodes starring Léa Seydoux. The short film is available as one complete video, but I want you to see it as it was intended.
Strikingly similar to Truffaut's Jules and Jim, the short film tells the story of a starlet caught between the affections of two young men, while plugging the new fragrance at the end of each episode.
Episode 1:
Episode 2:
Episode 3:
Behind the Scenes:
Actress Lea Seydoux appears in the print ads and in the promotional pieces for the fragrance (shown below) as well as in the film.
The new fragrance is a trinity of white musks, benzoin and caramel, heightened by notes of citrus and oriental florals.
Full Film Credits:
Client:
Prada Candy
Director:
Wes Anderson
Director:
Roman Coppola
Executive Producer:
Lisa Margulis
Executive Producer:
Max Brun
Production Company:
The Directors Bureau
Production Company:
Hi! Production
Producer:
Juiie Alford
Production Service:
Pioneer Productions
Producer:
Ezther Repassy
Director of Photography:
Darius Khondji
Production Designer:
Tunde Csaki
Costume Designer:
Judy Shrewsbury
Editor:
Stephen Perkins
Prada Candy L'Eau
Posted in advertising, branding, candy, fragrances, marketing, prada, short film, video, wes anderson
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